– INVENTORY PLANNER, FASHION BLOGGER
Jessyca Butler has always been a favorite of mine, spirit wise but also sartorially. Her look merges elements of sweetness and warmth, packaged with just the right amount of opulence. After almost 4 years of building a fruitful career with Gucci, I'd say I see personalized details of the Italian fashion house in Butler's style, which is an inspiring piece of her trajectory too. Even more, the New Orleans native's wardrobe is reflective of her hometown. Much like the culturally rich city, her closet is peppered with depth, color and an air of familiarity. Traveling from my home in Queens, uptown to Jessyca's, was a trip well worth it. It was a pleasure helping Butler christian her fresh new digs, DREAM IN HD style.
What's the most personal element about your style? Does it have a direct connection to a person, place or thing?
Color and prints for sure, mixing patterns and monochromatic looks are my faves. Growing up, my grandmother called me her “sunshine girl” because I was a happy, bouncy kid. I think bold colors are just a reflection of my upbeat personality.
Describe your style trajectory. How has it changed through the years? Where are you now on your style journey?
My style has changed so much over the years. I look back at pictures from high school and college and cringe. I was always the girl “dressed up” at school or work. My senior year of high school, I worked at Target—still have my name badge by the way— where I wore the infamous red polo and khaki pants. I styled my uniform with pearls and black and white checkerboard Vans slip-ons. I was often asked, Where do you think you’re going? In those days, my style was definitely on the trendier side. Now, I try to focus on pieces that have longevity. Things that I can pass down to my daughter or granddaughter.
Has Instagram's dominance influenced your style at all?
Yes! Once Instagram came on the scene, it was like climbing through the wardrobe and finding the magical world of Narnia. Seeing fashion interpreted in so many different cultures, cities and etc. exposed me to styling in a way I hadn’t seen before. I love the collections feature for mood boards and inspiration.
How have you dealt with struggle and learned to overcome it while on your path? Or would you say it’s ongoing learning experience?
I've absolutely had struggles and it’s taken me to a dark place at times—inclusive of crying fits and anxiety attacks. Having a loving family, boyfriend, and friend circle is my saving grace. I have to love myself from the inside out, starting with my mental health. I also often think of the generational sacrifices that were made for me to even exist in this moment—my paternal grandfather quit school in 4th grade to start working. I have to remain thankful and focused.
When going through a rough patch in life, do you tend to overdress or underdress?
What I'm going through in life isn't reflected in my style. But putting on a powerful suit or a bold lip can give me a more immediate confidence boost.
What do most people assume about you based on the way you dress?
After living in New York for almost 6 years, I think I’ve subconsciously transformed into the chic metropolitan girl. When I travel back to the South and meet someone new, they assume I’m from New York or LA by the way I dress. I’m a Southern girl to the core so it actually hurts my feelings a bit.
Do you think you have a clear idea of what your style identity is? Why or why not?
I’m still crafting my style identity and just enjoying the process. I feel there’s a lot of pressure to have a unique style all your own, when the point is to not take things too seriously. Fashion should be liberating.
Aside from personal style, what other forms of self-expression do you indulge in? How does it alter your style, if at all?
As a New Orleans native, food is a huge part of my identity and self-expression. Nothing said I love you more than a fresh pot of my grandfather’s shrimp stew. I really want to get back in the kitchen. At one point I loved cooking but as work got more demanding, it felt more like a chore. I enjoy cooking for my friends and hope to host a dinner party this year!
How do you DREAM IN HD?
I DREAM IN HD by believing in my magic and living each day with intention. The only thing separating me from my dream is fear.