Mecca Williams



Mecca James-Williams’ style puts you in the realm of one word: soul. It's rhythm and energy personified. You see it, feel it and vibe with it.  And much like soul food and music, there’s an intangible element to it that one can’t help but be enticed by. Even more, her personality and passion for life greatly contribute to the aforementioned, as she carries a kind zeal that is refreshingly infectious. Williams is a blooming stylist with an impressively notable range of experience, and the founder of It's Apt 4—a brand that focuses on interior design, conscious living and creative cultivation. It's challenging to pinpoint if it was the serene music circulating through her well decorated den, contagious grin, or her fluid and confident movement as we shot, but any which way, spending an evening in Brooklyn with the California transplant was quite an experience—a soulful one if you will.


What's the most personal element about your style? Does it have a direct connection to a person, place or thing?

The most personal element of my style is the feeling it creates for me as a creative and human being, really. It is a daily validation of staying true to who I am. The feeling of curating looks –for work professionally, and myself personally–is a true art form that I work on daily, channeling so many various paradigms in my life. My style has a direct connection to my inner soul, and outer personality. It shows how I feel directly, and how I want to feel indirectly. Whether I am going to a plant shop or going to meet a new client, I dress with purpose. That purpose could be making a statement, or reminding myself of a childhood memory. It varies so much, but it’s all very intentional. I think my style has so many layers of connections. Whether from my grandmother’s cultured wardrobe or my mother’s trillest boot and bag collection, it comes from so many different places. That’s the beauty of it!

Describe your style trajectory. How has it changed through the years? Where are you now on your style journey?

Oh my, my style has grown with me. Thank the lord above for the growth, as well as the process! As I continue growing into the woman I want to become, my style comes on the journey with me. Reflecting on my style since I was a child, it has always been eclectic, punchy, but not over the top–most times. Looking at my wardrobe, it is still that. It carries itself on its own, and really showcases the person I am. On my journey, I'm still developing, but I know who I am, where I want to go, and it shows.

Has Instagram's dominance influenced your style at all?

Instagram influences my work, so it indirectly influences my style. Instagram is a huge tool in connecting cultures, people, and aesthetics. I love seeing images that inspire and touch different layers of me, some of which I may not have known I even had. That definitely has a great influence on my style. It helps me keep my creative eye wandering and discovering and helps me start researching and connecting the dots to my inspiration.

Another key to overcoming is self-intuition. Knowing what works for you, and why, and staying true to the person you worked your whole life to become. Be adaptive though, constantly proactive, and speak positively. Struggles are only temporarily.
— Mecca

How have you dealt with struggle and learned to overcome it while on your path? Or would you say it’s ongoing learning experience?

What a game changing question. Love that it’s not all about tutus and frills, but connecting experiences. To answer your question, I deal with struggle in so many stages. I am such an intuitive person, very in-tune with my emotions, but also a person who wants to find solutions for everything, and everyone–which is a struggle for me in itself. Struggle is hard honestly and a concept I deal with daily in my personal and professional life too, much maybe. But T-R-A-N-S-M-U-T-A-T-I-O-N. Diamonds only form under pressure. I try and stay around people who inspire me. That is the key. People that push me forward by just being themselves, that is such a breath of fresh air when you are head deep. Another key to overcoming is self-intuition. Knowing what works for you, and why, and staying true to the person you worked your whole life to become. Be adaptive though, constantly proactive, and speak positively. Struggles are only temporarily.

When going through a rough patch in life, do you tend to overdress or underdress?

Over dress, and over shop. I’m working on the latter, as adulting comes into play, but definitely overdressing. When going through a rough time, I try my best to pick myself up, and that first layer is always how I look, and how I want to view myself. When I curate a look for myself, my creativity is at the forefront giving me a boost of freedom, and happiness. It truly helps. Hey, I have gotten some of my best jobs and clients through the roughest patches in my life, you think I was wearing sweats? Think not!

What do most people assume about you based on the way you dress?

I think most people assume I am relatable, and I have my shit together. I’m definitely retable, and I genuinely like connecting with people on culture, fashion, and art–all of which speaks so much through my style. I have had the best conversations with people over a piece I am wearing or have in my closet. From a 72-year-old women at the Brooklyn Museum needing to know where I got my Moshood outfit from, to my girlfriends on our daily finds.

Do you think you have a clear idea of what your style identity is? Why or why not?

Yeah, I would say so. I have a great eye for what works for me, and what I go after. I am a die hard Celine (Phoebe era), Marni, and Jacquemus girl, meaning when I shop luxury those are my firsts, and when I shop contemporary, and vintage, they inspire my choices subconsciously. I love color, especially rich colors. Burgundy, burnt orange, golden yellow….those colors speak to me in so many ways, and they register so much in my style and in my home. Same with silhouettes, and designs. I look for pieces that take me on journeys, which are typically pieces that are classic, and I can mix and match.

Aside from personal style, what other forms of self-expression do you indulge in? How does it alter your style, if at all?

I am Fashion Stylist by trade, and have worked with so many amazing brands and people. From Vogue Japan and W under Giovanna Battaglia, to styling at Opening Ceremony, and working with Selah Marley. My 9-5 now is working to create a name and brand for myself, it’s amazing! I have so many great things on the horizon for that. I also have an eye for Home Decor. I have the biggest passion for curating spaces. It gives me profound joy when I can step into a space, create a vision, and make it come to life. With that passion, I’ve launched a brand, It’s Apartment Four, which is named after my first Brooklyn apartment. There we cultivate a space for conscious living, modern interior inspiration, and hone a community of creatives. With home decor, it’s all about creating spaces that are true to their owners. That runs deep for me in my space, and really adds to my style, bringing all forms of my expression together. I wake up inspired, so I get dressed inspired, and I can create looks for other brands and publications with that same energy. They all work hand in hand so much. I create the best work when I am at peace with my home.

How do you DREAM IN HD?

I DREAM IN HD by living, and finding any and every way to be positive. It is a fact that if you affirm what you want, it will manifest. I am working to be the best person I can be, and my brands will benefit from that. I dream in HD by believing, and working to the beat of my own drum!

Follow Mecca on Instagram @meccajw and her brand It's Apt 4

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By: Maricia Josephs, Founder and EIC of DREAM IN HD | Photography: Andre Uncut